Associate of Applied Business in Business Management < Youngstown State University Academic Catalog

Overview

The Williamson College of Business Administration offers an Associate of Applied Business in Business Management that includes a certificate option in an area, some business tool courses, and some upper-level business courses. This degree is often pursued by individuals already in the workforce wanting to enhance their knowledge and skills in the field of business, often leading to promotion and/or salary increase. The majority of courses taken in the Associate of Applied Business in Business Management can all be applied to the Bachelor of Science in Business Administration.

CAREER OPPORTUNITIES

An Associate of Applied Business in Business Management equips graduates with a solid foundation in business principles, opening doors to a variety of entry-level career opportunities across multiple industries. Graduates can pursue roles such as administrative assistants, sales representatives, customer service representatives, marketing assistants, and human resources assistants, in which skills in organization, communication, and basic accounting are invaluable. Moreover, this degree can serve as a foundation to pursue a bachelor's degree in business.

Course List
COURSE	TITLE	S.H.
FIRST YEAR REQUIREMENT - STUDENT SUCCESS
YSU 1500	Success Seminar	1-2
or YSU 1500S	Youngstown State University Success Seminar
or HONR 1500	Intro to Honors
GENERAL EDUCATION REQUIREMENTS
ENGL 1550	Writing 1	3-4
or ENGL 1549	Writing 1 with Support
MATHEMATICS ^{Grade of a "C" or higher required}
MATH 2623	Quantitative Reasoning	3-6
or MATH 2623C	Quantitative Reasoning with Co-Requisite Support
or MATH 1510	College Algebra
or MATH 1510C	College Algebra with Co-requisite Support
or MATH 1571	Calculus 1
GE ELECTIVE COURSES (6 SH)
ECON 2610	Principles 1: Microeconomics	3
HIST 2650	CL History of American Democracy	3
BUSINESS COURSES
Business courses must be completed with the grade of a "C" or higher and cannot be taken credit/no credit.
ACCT 2602	Financial Accounting	3
BUS 1500	Foundations of Business	3
BUS 2600	Business Applications of Microsoft Excel	3
BUS 2610	Collaborating, Writing, & Presenting in Business	3
ECON 1505	Personal Financial Literacy	3
ECON 2630	Principles 2: Macroeconomics	3
MGT 3715	Managing Employee Relations	3
MGT 3725	Fundamentals of Management	3
MGT 3750	Fundamentals of Human Resources	3
MKTG 3703	Marketing Concepts and Practice	3
BUS 4815	Career Planning & Management	3
BUSINESS CERTIFICATE or ELECTIVE COURSES (15 S.H.)		15
Business courses must be completed with the grade of a "C" or higher and cannot be taken credit/no credit.
Students opting for a certificate must successfully complete five designated courses (15 semester hours) specific to that certificate. On the other hand, students not pursuing a certificate are required to successfully complete five upper-level courses (15 semester hours) selecting from: ACCT, ADV, BUS, ECON, ENT, FIN, MGT, MKTG at the 3000-5000 level.
Total Semester Hours		61-66

Certificate Options

Certificate in Advertising

Course List
COURSE	TITLE	S.H.
ADV 3717	Media Planning and Buying	3
MKTG 3711	Marketing Promotional Strategies	3
Any ADV or MKTG 3700-5800 level course		3
MKTG 3740	Professional Selling	3
PHIL 2628	Business Ethics	3
Total Semester Hours		15

Certificate in Data Science

Course List
COURSE	TITLE	S.H.
BUS 3710	Data Visualization with Tableau	3
BUS 3730	Advanced Excel and Business Analytics Tools	3
or ECON 3730	Advanced Excel and Business Analytics Tools
CSIS 1595	Fundamentals of Programming and Problem-Solving 1	2
CSIS 1595L	Fundamentals of Programming and Problem-Solving 1 Lab	1
PHIL 2628	Business Ethics	3
STAT 2601	Introductory Statistics	3
Total Semester Hours		15

Certificate in Digital and Social Media Marketing

Course List
COURSE	TITLE	S.H.
JOUR 2602	Media Writing	3
MGT 3771	Social Media and E-Commerce	3
MKTG 3726	Consumer Behavior	3
MKTG 4811	Digital Marketing	3
or CMST 2630	Social Media Literacy
PHIL 2628	Business Ethics	3
Total Semester Hours		15

Certificate in Entrepreneurship

Course List
COURSE	TITLE	S.H.
ENT 3700	Entrepreneurship New Venture Creation	3
PHIL 2628	Business Ethics	3
MGT 4801	Leadership in Business and Society	3
MGT 4819	Talent Selection & Acquisition	3
MKTG 3709	Retail Marketing	3
Total Semester Hours		15

Certificate in Finance

Course List
COURSE	TITLE	S.H.
ACCT 2603	Managerial Accounting	3
FIN 3720	Business Finance	3
FIN 3730	Investment Planning	3
Any FIN or ACCT 3000-5000 level course		3
MGT 4801	Leadership in Business and Society	3
Total Semester Hours		15

Certificate in General Management

Course List
COURSE	TITLE	S.H.
ENT 3700	Entrepreneurship New Venture Creation	3
MGT 2604	Legal and Social Responsibilities of Business	3
MGT 4801	Leadership in Business and Society	3
MKTG 3742	Organizational Purchasing	3
PHIL 2628	Business Ethics	3
Total Semester Hours		15

Certificate in Human Resource Management

Course List
COURSE	TITLE	S.H.
MGT 2604	Legal and Social Responsibilities of Business	3
MGT 4801	Leadership in Business and Society	3
MGT 4810	Compensation and Performance Appraisal	3
MGT 4818	Training and Development	3
MGT 4819	Talent Selection & Acquisition	3
Total Semester Hours		15

Certificate in Marketing

Course List
COURSE	TITLE	S.H.
MKTG 3711	Marketing Promotional Strategies	3
MGT 4801	Leadership in Business and Society	3
MKTG 3709	Retail Marketing	3
MKTG 3740	Professional Selling	3
MKTG 4811	Digital Marketing	3
or CMST 2630	Social Media Literacy
Total Semester Hours		15

Certificate in Operations Management

Course List
COURSE	TITLE	S.H.
BUS 2600	Business Applications of Microsoft Excel	3
MGT 3789	Operations Management	3
MGT 4801	Leadership in Business and Society	3
MGT 4818	Training and Development	3
MKTG 3742	Organizational Purchasing	3
Total Semester Hours		15

Certificate in Project Management Fundamentals

Course List
COURSE	TITLE	S.H.
BUS 2600	Business Applications of Microsoft Excel	3
FIN 3726	Insurance Planning	3
MGT 4801	Leadership in Business and Society	3
MGT 4881	Project Management	3
MGT 4883	Project Scheduling and Controlling	3
Total Semester Hours		15

Plan of Study Grid
Year 1
Fall		S.H.
YSU 1500 or YSU 1500S or HONR 1500	Success Seminar or Youngstown State University Success Seminar or Intro to Honors	1-2
ENGL 1550 or ENGL 1549	Writing 1 or Writing 1 with Support	3-4
BUS 1500	Foundations of Business	3
MATH 2623 or MATH 2623C or MATH 1510C	Quantitative Reasoning or Quantitative Reasoning with Co-Requisite Support or College Algebra with Co-requisite Support	3
HIST 2650	CL History of American Democracy	3
Upper Div BUS Course		3
	Semester Hours	16-18
Spring
ACCT 2602	Financial Accounting	3
BUS 2600	Business Applications of Microsoft Excel	3
BUS 2610	Collaborating, Writing, & Presenting in Business	3
ECON 2610	Principles 1: Microeconomics	3
ECON 1505	Personal Financial Literacy	3
	Semester Hours	15
Year 2
Fall
ECON 2630	Principles 2: Macroeconomics	3
MGT 3725	Fundamentals of Management	3
MKTG 3703	Marketing Concepts and Practice	3
Upper Div BUS Course		3
Upper Div BUS Course		3
	Semester Hours	15
Spring
BUS 4815	Career Planning & Management	3
MGT 3715	Managing Employee Relations	3
MGT 3750	Fundamentals of Human Resources	3
Upper Div BUS Course		3
Upper Div BUS Course		3
	Semester Hours	15
	Total Semester Hours	61-63